We started out with a simple concept – we were asked by a law firm partner, ‘what would our clients say’. Our response was, ‘let’s ask them, and while we are on the subject, why don’t we speak to people who aren’t your clients yet?’
We ran with the idea and realised we could help clients garner a better understanding of their market by utilising our extensive in-house network, thus giving them access to valuable feedback. Fast forward almost a decade and it turns out we have developed a number of tools designed to help clients make informed decisions. We have undertaken consulting projects in over 20 jurisdictions for clients across private practice and industry.
- To help clients acquire a thorough perspective of a certain geographic ambit or practice area which can, in turn, help facilitate improved and more informed decision making.
- To identify an array of potential solutions, both internal and external, to help clients improve their offering and market perception.
- To provide a third-party viewpoint which can potentially help validate or negate a pre-existing business plan and/or to assist in the formulation of future strategic initiatives.
- To glean competitor insight that can benefit clients and help qualify the thought process behind the solutions we present them with.